Mean Muggin'

Hasbro is stepping into the trendy vinyl toy market with their newly released Mighty Muggs. Currently licensed for both Star Wars and Marvel intellectual property; you can see the likes of Wolverine, Spider-man, Darth Vader, and Chewbacca along with 10 others super-imposed onto the 6 inch figures with Sausage arms and balloon heads.

Future releases include Indiana Jones, Princess Leia, and Jango Fett later in the year.

It will interesting to see how the market reacts as some of the bigger players in the toy industry continue to get involved in the designer toy movement.